About Us
Built to Fuel Your Hustle.
At Earth’s Fuel, we believe the snacks you eat should work as hard as you do.
We were tired of “healthy” snacks that were packed with fillers, artificial junk, or ingredients that didn’t serve a purpose. As active people who train, hike, lift, and move with intent, we knew the market was missing something — a clean, high-protein snack that actually fuels performance.
So, we made our own.
What started as a small idea between two friends — to turn lentils into something better — has grown into a purpose-driven brand trusted by movers everywhere. Whether you’re on the trail, in the gym, or grinding through a busy day, Earth’s Fuel is here to fuel your hustle with simple, powerful ingredients.
Why We Exist
To support performance with clean, high-protein snacks
To eliminate the junk that slows people down
To fuel movement in all forms — from training, to working, to living fully
We’re not just another snack company.
We’re a brand built for movement, energy, and hustle — every single day.
Our Story
Two friends. One problem: no snacks that truly supported movement. So we made one.
From our first lentil roast to the final recipe, every decision was made with purpose — and people like you in mind. Earth’s Fuel is a clean reward for those who push themselves to grow stronger, move better, and live intentionally.
Because this isn’t just about protein.
It’s about progress.
It’s about the hustle.
“I built Earth’s Fuel because I was tired of so-called healthy snacks slowing me down. I wanted something clean, real, and powerful — just like the people who use it.”
-Rodrigo Rozo, Founder